Artcare x Kod Couture: the 100% Fashion-AI podcast
In the latest episode of the Kod Couture podcast, our CEO Sandrine Decorde passionately shares the vision of Artcare, a pioneer in AI virtual mannequins and AI fashion solutions. Here are the highlights of this inspiring exchange.
Focus on the collaboration with Kod Couture
Hosted by Morgan Bancel, the podcast explores how Artcare combines R&D, creativity, and production to design custom AI virtual mannequins .
The main themes covered are:
Positioning AI at the service of fashion
Sandrine emphasizes the central role of generative AI in creating unique visuals, reducing production times, and delivering personalized campaigns.Virtual try‑it‑on & customer interaction
It details how a digital mannequin can simulate fitting in different body shapes, thus optimizing the online experience and reducing product returns thanks to advanced draping and fitting technologies.Diversity and inclusion
A strong point of Artcare: the ability to represent all body types, origins and styles, thus improving brand image and customer engagement.Concrete cases & anecdotes
Sandrine discusses client examples and recent campaigns, particularly for luxury brands that have taken the leap to digital models, with key indicators: +30% conversion, –20% returns on average.
Benefits of AI Virtual Mannequins
Advanced customization : ultra-rich visuals, adapted to each target audience.
Customer engagement : immersive interaction, 3D styling, digital fitting, etc.
Cost reduction : digital photo shoot, minimal stock, accelerated production cycle.
Visual inclusion : all body types, ethnic and identity diversities are represented, reinforcing the brand identity.
Conclusion
The Kod Couture podcast highlights Artcare's ambition: to transform the fashion industry with practical, creative, and effective AI tools. AI virtual mannequins are more than just a trend: they represent a true strategic revolution for e-commerce fashion brands.
👉 To discover all the ideas developed by Sandrine Decorde and understand how to deploy AI in your processes, listen to the Kod Couture episode now !
Join the next session of the Artcare Academy
Discover how AI can transform your visual storytelling and affirm your brand identity.
Join the training