AI is transforming fashion and cinema with the rise of virtual models like Tilly Norwood, a 100% digital actress who is already seducing Hollywood. These avatars offer personalization, diversity and durability, while boosting engagement and e-commerce. Artcare supports brands in this revolution of AI fashion and "virtual try it on".

Max Mara explores AI by integrating images of virtual models generated by artificial intelligence on its e-commerce site. A discreet approach, but one that reveals the growing role of AI in fashion. Personalization, diversity and innovation: virtual mannequins open up a new chapter for luxury.

VOGUE innovates by integrating an AI-generated mannequin into its advertising pages. This initiative illustrates the rise of AI-generated virtual mannequins in fashion: personalization, diversity and efficiency. A new step that confirms the strategic role of AI for brand image and e-commerce.

Discover how young designers from the MJM school are reinventing fashion with artificial intelligence. A 100% virtual fashion show, animated by AI mannequins generated via Midjourney, illustrates a new era of creation, between pedagogical innovation and digital storytelling. An article by Artcare, a specialist in AI virtual mannequins and AI e-commerce fashion solutions.